The FuturePlay Sports & Entertainment District is a pioneering, 60-acre mixed-use development located in Happy Valley, Oregon. As a first-of-its-kind destination in the state, the project integrates elite youth sports tournament infrastructure with professional athletics, hospitality, and community-centric commercial assets. The district is positioned to become the premier tournament-grade sports destination in the Pacific Northwest, a region currently underserved in this asset class.

Location & Economic Moat

Affluent & Growing Demographic: Happy Valley is one of the fastest-growing affluent submarkets in the Pacific Northwest, featuring a median household income of $122,151 and a 5.5% annual population growth rate.

Youth-Centric Market: 22% of the local population is under the age of 15, providing a robust, built-in customer base for sports and family programming.

Strategic Access: The site benefits from multimodal access to I-5, I-205, and PDX (12 miles away). Accessibility is further de-risked by a $25 million federal BUILD grant awarded in April 2026 for adjacent infrastructure improvements.

Favorable Tax Environment: The project capitalizes on Oregon's no-sales-tax positioning and Clackamas County's lack of a local business tax.

Comprehensive Development Program

The district features a diversified, synergistic mix of sports, entertainment, and lifestyle components: a championship arena anchored by a signed LOI with an NBA G League team; 20 volleyball courts, 8 basketball courts, 2 beach volleyball courts, and professional training facilities; a 120-key boutique hotel, tournament-ready cabins/bungalows, and RV parking; an on-site sports medicine clinic, sports school, daycare, and coworking spaces; a 3,000-seat arena, outdoor amphitheater, curated Food Hall, and high-traffic retail; and tournament-grade playing fields, a pump track, indoor/outdoor playgrounds, and a trailhead connecting to local nature parks.

Investment Highlights & Execution Status

Site Control & Support: The development team has secured site control via an Exclusive Negotiating Agreement (ENA)

Anchor Commitments: In addition to the G League anchor, the project has secured a national sports facility operations partner, a top-tier national sports camp operator, and an identified hotel partner.

Economic Impact

At maturity, the district is projected to import $40 million to $80 million in annual visitor spending through tournament tourism. It serves as a critical economic diversifier for the Sunrise Corridor, transforming 60 acres of underused land into a high-yield destination that captures significant untapped local discretionary spending.

FuturePlay Campus utilizes a master lease structure designed to give investors a simple, predictable return while FuturePlay manages all campus operations. The investor group acquires and develops the 60-acre campus site, including all vertical construction across the campus components.

Upon completion, FuturePlay enters into a long-term NNN master lease, becoming the single operating tenant responsible for all campus programming, operator management, and day-to-day operations. The investor collects a fixed annual lease payment with built-in escalations creating a stable, growing cash flow stream with no operational involvement required.

FuturePlay generates revenue across multiple campus components and earns its return on the spread between total campus income and the master lease obligation. Additional campus elements such as lodging and complementary services may be structured separately to optimize returns for both parties. This structure gives investors institutional-quality, lease-backed cash flow secured by a purpose-built real estate asset, while FuturePlay retains operational control and upside across a diversified campus of sports, food and beverage, education, and event programming.

The project is underwritten on a fully private capital basis. However, several campus components are likely eligible for state and federal grant programs, and local economic development incentives. FuturePlay is actively exploring these programs as a means to reduce total private capital requirements and enhance investor returns. Any public funding secured would be additive to the project's financial performance.

The Pacific Northwest is an infrastructure desert for elite indoor sports. While the Southwest has purpose-built mega-court facilities for national qualifiers, the PNW relies on fragmented municipal gyms and school facilities that lack the court density, ceiling clearances, and broadcast infrastructure required by national governing bodies. FuturePlay captures this gap — and extends it into a full-campus hospitality ecosystem that no competitor in the region can replicate.

The $43B+ U.S. youth sports industry continues to grow at 7–9% annually, driven by club sport participation rates, travel tournament spending, and the professionalization of youth athletic development. FuturePlay's campus model — combining elite competition infrastructure with overnight athlete housing (boutique hotel + 120-bed cabin village), recovery services, and proprietary programming — positions the facility as a destination, not just a gym.

FuturePlay will deliver 20 collegiate volleyball courts (convertible to 8 collegiate basketball courts) under one roof, with a 3,000-seat championship arena designed for televised finals. The facility meets sanctioning requirements for Nike EYBL, USA Volleyball (USAV), and NCAA-certified recruiting events.

Economic Leakage Opportunity

Oregon-based clubs currently export an estimated $110M annually in tournament travel spend to out-of-state venues. FuturePlay recaptures that economic activity within Oregon while layering on visitor spend through hotel nights, cabin stays, beer garden revenue, and food cart sales — creating a multiplier effect that no single-court-block rental model can produce.

View Facility Specifications (PDF) →